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Offline Media Marketing
Agency Case Study

Discover how we helped an offline media marketing agency Media Manager schedule 16 sales meetings and sign new clients in 60 days

Testimonial Coming

From inconsistent appointment booking to
generating sales opportunities predictably

The Media Manager was looking for an experienced cold outbound partner who could support their internal lead generation efforts and bring qualified sales opportunities on a regular basis without paying fixed monthly retainers

Service: TV advertising, radio advertising, direct mail, display
Targeting: North America
Ideal Client Profile: DTC brands & services min. $3MM revenue

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Before working with us, the Media Manager tried a few other lead gen providers but hadn't seen much success. They were also doing outbound internally but wanted to partner with a third-party provider who could scale their efforts and sales meetings.

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Offline marketing is a challenging offer since many people see that as an expensive alternative compared to online channels. With our approach, we needed to use sales assets and social proof in order to show that the process works. We built a high-volume cold email infrastructure and were able to book qualified sales meetings consistently during the first months.

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2 New Clients Signed
16 Sales Calls Booked
60 Day Timeframe


Client Reviews

Take a look at what our customers say about us

Michael Rosetti

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Booking meetings was a big issue that was the reason why we couldn’t really scale. When we started working with Ikoni Digital, it was a huge change right from the beginning. The reason, why I picked Niko and Ikoni Digital was because it was super easy to get started, I didn’t have to pay an insane setup fee or any hidden fees, and he genuinely provided a ton of value upfront before we even discussed working together.

We have quite a bit of an experience doing lead gen for our company internally as well as hiring quite a few other lead gen agencies in the past. We were looking for a pay-per-lead working relationship and they have consistently provided high-quality leads to us. They have outperformed all our other lead gen agencies and our internal team. 

Ben Yost

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Molly Ruland

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The leads have been so excellent that it has now definitely become part of our business development arsenal of tools and I can’t recommend them enough. So, if you have been thinking of working with Ikoni Digital and your business would benefit from having more leads then I don’t think there is a better team for you to work with.

I got to tell you. Their email skills work. The amount of intrigue that gets people waning to connect with us has been through the roof. It always blew me out of the water how they do what they do. They really became a member of our team. Not just another lead gen agency playing the quantitive game. If you’re on the fence and need help with lead gen, absolutely take a call with Niko.

Karl Sona

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